
Sep 10, 2024 · 7 min read
How Luis Booked 15 Calls and Generated $5K

Christian Bonnier
Luis, the founder of an agency, used ListKit to generate $5,000 in monthly recurring revenue from cold email outreach, with a projected growth of $75,000 in MRR. After implementing ListKit’s cold email setup, Luis booked 15 calls and signed two clients, with a third client pending. His experience with other tools like Apollo led him to choose ListKit for its accuracy and value.
Success Metrics
15
sales calls booked from cold outreach campaign
2
clients signed already
$5,000
monthly recurring revenue added so far with ListKit's Triple-verified leads
Overview
Luis started his lead generation agency in June, leveraging his experience in outreach for other companies. Initially using Apollo, Luis found the tool too expensive and inaccurate. After switching to ListKit, he immediately noticed improvements in lead quality and was able to generate $5,000 in recurring revenue, with a potential to scale to $75,000.
Luis found ListKit's verified leads more reliable than competitors and appreciated the support provided through coaching calls. He used this combination of high-quality leads and expert advice to set up a system that booked 15 sales calls and secured two clients within just over a month of using ListKit.
Here’s the full interview on how ListKit contributed to his success:
Results
By the Numbers:
- $5,000 monthly recurring revenue
- 15 sales calls booked
- 2 clients signed with one pending
- Expected $75,000 in monthly recurring revenue within a few weeks
What It Meant for the Business:
- Improved lead accuracy and quality: Luis no longer faced issues with inaccurate or outdated leads, which helped him focus more on growth rather than managing lead data.
- Faster client acquisition: With verified leads and targeted email campaigns, Luis booked 15 calls and signed clients faster than before.
- Scalable outreach system: By using ListKit and expert coaching, Luis built an outreach system that’s now scalable, projecting up to $75,000 in monthly recurring revenue.
- Time-saving lead generation: The switch to ListKit saved significant time compared to Apollo, which required multiple verification steps.
Key Takeaways from the Interview
On Campaign Targeting
“The first day I turned on a targeted campaign in a niche I knew well, I received 10 positive replies immediately. Understanding the industry’s pain points and using the right language was key.”
Luis
17:03 - 18:13
On ListKit's Weekly Coaching
“I didn’t realize how much spam words were hurting my deliverability. The ListKit team helped me replace certain words and improve email performance by avoiding spam triggers.”
Luis
18:49 - 19:27
On Time Efficiency
“Using ListKit saved me so much time compared to Apollo. I didn’t have to go back and forth verifying leads, which freed me up to focus on more strategic areas of my business.”
Luis
08:34 - 08:58
Before ListKit
Challenges:
- Expensive and inaccurate leads from Apollo
- Spent too much time verifying leads and managing manual processes
- Needed a more reliable and efficient outreach tool
Goals:
- Find a reliable leads source
- Save time by automating lead verification
- Improve outreach efficiency and conversion rate
After ListKit
Implementation: Luis signed up for ListKit after being frustrated with Apollo’s lead quality and costs. With ListKit’s verified leads and support from the customer success team, Luis was able to build and launch a cold email campaign that delivered fast results. Within just a month and a half, he booked 15 calls, signed two clients, and generated $5,000 in monthly revenue.
Features Used:
- Intuitive search filters and multi-step lead verification
- Cold email setup support from ListKit's team
- Integration with instantly for sending campaigns
Process:
Luis used ListKit to target companies in industries he had experience with. He built the leads list using ListKit’s filters and launched the campaign with the help of ListKit’s coaching team, which improved his scripts and deliverability. He also saved significant time by not having to verify leads manually, unlike his experience with Apollo.
Parting Words
ListKit helped Luis generate significant results quickly with its reliable leads and dedicated support. With 15 sales calls booked, two clients signed, and another pending, Luis has built a scalable system to grow his lead generation agency using cold email.
Future Plans:
- Continue using ListKit to generate leads for high-ticket clients
- Experiment with ListKit’s new intent data feature
- Scale cold email campaigns to bring in more clients
Become Our Next Success Story
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