Jul 22, 2025 · 6 min read
How Austin Signed a $3,300/mo Deal for His Real Estate SaaS Company
Christian Bonnier
TL;DR
Austin, Founder at PropSphere, used ListKit to land a $3,300/month client in the real estate industry through cold email outreach.
Key numbers: 1-3 qualified leads per week, $3,300 monthly recurring revenue, 10x+ ROI on software investment.
About the Business
Company: PropSphere
Location: United States
Industry: Real Estate SaaS
Employees: Small team
Success Metrics
Success Metrics
1-3 per week
Positive Replies
$3,300/month
Revenue Generated
Overview
Austin, the founder of PropSphere, a SaaS company targeting real estate professionals and businesses looking to reach homeowners, had tried cold email marketing three times before without success. After discovering ListKit, he immediately leveraged both the lead generation platform, and the educational resources provided. Within two weeks of fine-tuning his approach, Austin began consistently generating 1-3 qualified leads weekly.
His biggest success came when a prospect called the phone number in his email signature after Austin's team had missed responding to their initial reply. This contact turned into PropSphere's largest client at $3,300/month. With a software investment of only $300-400 monthly across all tools, Austin achieved an exceptional ROI while establishing a reliable lead generation channel for his business.
Results
By the Numbers
- Secured a $3,300/month recurring client from cold email outreach
- Consistently generates 1-3 qualified leads per week
- Achieved 10x+ ROI on software investment ($300-400/month)
What It Meant for the Business
- Established a reliable, scalable customer acquisition channel
- Validated their offer through direct market feedback
- Gained confidence in cold email as a sustainable growth strategy
- Added a valuable skill set to their business toolkit
Key Takeaways from the Interview
Exceptional Support
"I've worked in the coaching space and what you guys do is top tier. I've never seen another company provide the level of support all the way through from working on the tool to even the business strategy of it."
Austin
00:10-00:28
First Success with Cold Email
"This was probably my fourth time I've tried to do cold email in a business and this is the first time I've ever had success with it - because of the deliverability, because using the right tools, because I knew how to create my script the right way."
Austin
10:11-10:44
Comprehensive Training
"I saw there was a school community. Once I signed up for it, I dove into the school community immediately. I remember my head exploding. I was like, 'These guys are giving away all the secrets, all the sauce, all the step by step.' I felt like they messed up and let this all out for free."
Austin
01:59-02:56
Unexpected Big Win
"This guy saw the email - this was an email in particular that we had forgot to respond to. He called the phone number in my signature and he's like 'Hey, so what, you don't answer your emails?' Next thing you know, they signed up and they're a $3,000 a month subscription, which is our biggest client by far."
Austin
03:29-04:03
Measuring Success
"I think tracking the right metrics... what you can measure you can manage. That's one of the reasons why I got so discouraged early on the first few times. Now I'm so confident in the campaign that all I have to do is pump more leads into it."
Austin
12:50-14:00
Before ListKit
Challenges:
❌ Previous cold email attempts failed due to poor deliverability
❌ Struggled with finding the right leads for their niche
❌ Wasted time on cold calling with minimal results
❌ Hesitant to invest in ads without a proven offer
❌ Quoted thousands of dollars just to learn email domain stacking
Goals:
✅ Find a cost-effective customer acquisition channel
✅ Validate their SaaS offering with real market feedback
✅ Establish a repeatable outreach process
✅ Build a sustainable pipeline of qualified leads
After ListKit
Implementation
- Immediately accessed ListKit's educational resources
- Worked with ListKit's team to build targeted lead lists
- Set up proper email infrastructure for deliverability
- Created conversational email scripts with expert guidance
Features Used
- Lead generation with advanced filtering
- Data visualization tools to analyze lead quality
- One-on-one support calls with ListKit specialists
- Educational resources and community
Process
- Built targeted lead lists with help from ListKit specialists
- Set up proper email infrastructure following deliverability best practices
- Created and refined email scripts over a two-week period
- Continuously measured results and optimized campaigns
Results
- Started generating 1-3 qualified leads weekly
- Landed a $3,300/month client from a missed email response
- Achieved significant ROI on software investment
- Gained confidence in cold email as a reliable channel
Future Plans
- Scale current campaigns by adding more leads
- Improve response management processes
- Apply cold email strategies to other businesses and projects
- Continue refining targeting and messaging for even better results
Want Results Like Austin's? Become Our Next Success Story!
If you're running a SaaS business and struggling with customer acquisition, Austin's story shows how the right approach to cold email can deliver exceptional results. Like Austin, you don't need to waste thousands on consultants or burn through ad budgets testing unproven offers.
ListKit provides not just a powerful lead generation tool, but the complete support system you need to succeed - from expert guidance on building targeted lists to perfecting your email deliverability and crafting messages that actually get responses.
Why not join our free community first to see the value for yourself? Then when you're ready, for just $97/month, you can access the same tools and support that helped Austin land a $3,300 monthly client. Your next big customer could be just one cold email away.
